Stop burning your marketing budget on DM gambling .
Finding influencers should work like procurement: post the requirement, compare verified options, lock the deal. That is exactly what Wasta does.
The old way is expensive. Not just in money, in time.
What happens today
- Hunt for influencers on Instagram at random
- Send 50 DMs, get 5 replies
- Trust a screenshot and risk fake followers
- Negotiate the rate on WhatsApp with no record
- Pay an advance and hope the post shows up
- What was the result? Nobody knows
On Wasta
- Post one campaign with a clear requirement
- Eligible creators apply with their own pitch
- Every profile verified through Instagram, real numbers
- Rate and deliverables locked on a deal card
- Payment in escrow, released on delivery
- Ratings and delivery history all on record
From posting to payment, all in one place.
1. Post
The campaign form takes two minutes. What deliverables you need, budget or barter, which city and niche. Publish and get on with your day. The applications come to you.
2. Choose
Each applicant's verified stats, past ratings and pitch are right there. Unlock the ones you like and start chatting. Decline the rest with one click.
3. Lock
Finalise deliverables, deadline and rate on the deal card. Once both sides accept, the terms are frozen. No screenshots to keep.
4. Pay, without worry
On cash deals the payment goes into escrow. The creator delivers, you approve, then it is released. On barter, the shipment and proof of post are tracked.
If your customers are on Instagram, this is for you.
Restaurants and cafes
Invite food bloggers to dine-in barter campaigns. One good reel can fill a weekend of bookings.
Fashion and beauty brands
Show products through GRWM and styling reels, right where your audience is already scrolling.
Apps and online stores
Use tracked discount codes to get installs and sales from creators, not just views.
Salons, gyms, services
A local creator's audience is the people who live in your area. Perfect targeting, zero ad spend.
Free starter credits for the first 100 brands.
We are launching in Karachi. Sign up now, get 10 free unlocks at launch and a founding brand badge for good. No card required, no catch.
Worth reading before you start
All guidesInfluencer marketing for small businesses in Pakistan: a starter plan
A starter plan for restaurants, salons, gyms and online stores in Pakistan: one goal, a test of about Rs 20,000, local creators and codes to track results.
How to spot fake followers before you pay an influencer
A ten minute checklist for Pakistani businesses: engagement, comments, follower growth, audience location and story views, before you pay a creator.
Barter collaborations: how product for content deals work in Pakistan
What a barter collab is, when it is fair for creators and worth it for brands in Pakistan, what to agree in writing, and when to add cash.